Facebook’s recent acquisition of Oculus VR, the ongoing evolution of wearable computing like Google Glass, and the increasingly immersive experience of Google’s Street View, suggest that most travelers in a few years will have already visited a destination in virtual reality before arriving in person. Thus, for the successful tourism entrepreneur, enticing visitors will require not only the creation of compelling content in 3 dimensions, but also in the 4th: time.

A recent announcement on Google’s blog suggests how time will be incorporated into the virtual travel world. Prospective time-travelers now have the ability to look at certain landmarks, skylines, and roads both in their current form and how they existed a few years ago. 

As avid travelers, my wife Tricia and I have used Google’s street view on numerous occasions, and have come to the conclusion that it’s worth its weight in gold when planning a visit to new destinations. If you’re curious about getting your business ‘on the map,’ check out Google’s Business View. It may help a few extra travelers find your location, especially in the not-so-distant future.

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