10000-Steps-Tours-Diocletians-Palace

Adding 10,000 Steps to Your Tourism Marketing Mix

The latest American fitness obsession revolves around taking 10,000 steps per day, or roughly 5 miles (8km). When examining Google search trends, we see an average of 350,000 searches per month related to ’10,000 steps’, minus a New Year's resolution bump. When Americans travel, they invariably will want to maintain their 10,000 step goal. Tourism operators … Continue reading Adding 10,000 Steps to Your Tourism Marketing Mix

The Fortress of San Marino

Create Your Own Virtual Tours with Google Street View

Have a look at this photo sphere of the San Marino Fortress in Europe: http://goo.gl/nFf09y Unfortunately, you're locked inside the photo sphere and cannot explore further. Now, have a look at a Google Street View photo sphere taken a few meters away that enables you to explore more of San Marino: http://goo.gl/HNBhza As you can see, Google … Continue reading Create Your Own Virtual Tours with Google Street View

Google Maps Enters the 4th Dimension

Facebook’s recent acquisition of Oculus VR, the ongoing evolution of wearable computing like Google Glass, and the increasingly immersive experience of Google’s Street View, suggest that most travelers in a few years will have already visited a destination in virtual reality before arriving in person. Thus, for the successful tourism entrepreneur, enticing visitors will require … Continue reading Google Maps Enters the 4th Dimension

Taking a Bite Out of Google’s Moonshot

Buried deep below the ground in Mountain View, California, lies a top secret bunker where Google is designing the future of destination marketing. Inside, scientists in white lab coats move purposefully and speak in hushed tones as they work on revolutionary products like balloon-based WiFi, self-driving cars, and artificial brains. The latest creation that has … Continue reading Taking a Bite Out of Google’s Moonshot