Google Maps Enters the 4th Dimension

Facebook’s recent acquisition of Oculus VR, the ongoing evolution of wearable computing like Google Glass, and the increasingly immersive experience of Google’s Street View, suggest that most travelers in a few years will have already visited a destination in virtual reality before arriving in person. Thus, for the successful tourism entrepreneur, enticing visitors will require … Continue reading Google Maps Enters the 4th Dimension

The University Centrifuge: Spin-offs and Economic Development

The design for Apple Computer’s new headquarters in Cupertino, California, suggests that the US$5 billion dollar building will be as sleek and modern as the iPads, iPhones and computers that the company produces. This spaceship-like building will run entirely on renewable energy, will use natural ventilation for 75% of the year, and will sit amongst … Continue reading The University Centrifuge: Spin-offs and Economic Development

Nighttime Events

The Art of Destination Marketing lies in attracting visitors who will stay overnight in a location and drive hotel occupancy rates higher. In San Marino, a city-state completely surrounded by Italy, tourism promoters are working feverishly to encourage people to stay the night and spend more money. However, with swarms of camera-toting tourists quickly passing … Continue reading Nighttime Events